McDonald’s On-Brand Breakfast Packaging
This is how to keep your packaging light, fun, inventive, and on-brand. A creative execution to remind the customer; a McDonalds breakfast is a quick start to your day.
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Snuffy the Seal
I’ve always hated the new trend in TV advertisements of running spoofs of news stories as an ad…until Discovery did it. Check out their new ads for Shark Week, and…
Spoofs of Ram’s Copied Ad
While I’m a little late to the game here, it seems the Paul Harvey/Ram ad was a (legitimate) copy of a Farms.com YouTube ad. This isn’t a post to criticize…
App.net to Offer Free Accounts
App.net moves toward the norm with announcing free, limited accounts. Experimenting with pay-to-play social media isn’t dead, but has now moved to a freemium model. I have no experience with…
A New Social Network for My Wife
I like to tell people I missed out on finding girls Facebook. I’ve been with my wife since before Facebook existed. I also tell them if it weren’t for her,…
Ram Trucks and the Super Bowl
Premiering early in the fourth quarter of this year’s Super Bowl was this gem from Fiat-Chrysler: Branding 101: To sell your product, sell an emotional attachment. Ram doesn’t bombard us…
Resolutions 2013
I’ve posted resolutions through every iteration of my blog. This year isn’t any different. They are as follows: Read more Work out more Write more Ok, not a very concise…
Update: Jell-O Prevents Apocalypse
Good on you Jell-O. As it turns out, Jell-O’s ad team listened to my blog post, and put this little video out last night. EDIT: Looks like Jell-O took the video…
A Reminder: Don’t Believe Everything You See on the Internet
After a quote, supposedly from Morgan Freeman, went viral on Facebook Mashable reported the quote was fake. I plead, before re-posting something and spreading fake news, please check your sources. It’s so…
Jell-O Prevents Apocalypse
Last week Jell-O ran this ad: What a great way to stay with current trends, hopping on the Mayan Apocalypse bandwagon. Better yet, because the “predicted” apocalypse didn’t happen, the…